The Barbiecore trend that's taken over | Trending

Linley Wilkie
July 15 2023 - 8:30am
Brands can't get enough of Barbie right now, with collaborations and all things bright pink in hot demand. Picture Shutterstock
Brands can't get enough of Barbie right now, with collaborations and all things bright pink in hot demand. Picture Shutterstock

Barbiecore has been building for a few months now, and with the release of the movie Barbie imminent, it's about to go positively gangbusters. C'mon Barbie, let's go party!

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Linley Wilkie

Linley Wilkie

Senior journalist, group features and special publications

I've been a lifestyle and features writer for 23 years, covering everything from fashion and beauty, to homes, parenting and travel. Having worked for Text Media, Fairfax Media and now Australian Community Media, these days I attend more kids sports games than fashion parades.

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